Peakwork GmbH

Innovative low-cost carrier Vueling successfully serves package travel market
Peakwork flight offer delivery opened new leisure travel market segment


Vueling Airlines is one of the largest European low-cost airlines and an innovative leader among them. Based in Barcelona, Spain, it maintains 16 bases in 5 countries, offering point-to-point and connection traffic. In 2021, Vueling won the Skytrax Award as Europe’s best low-cost airline: 13.4 million passengers had chosen out of 350 airlines around the world! Founded in 2004 to meet travelers’ new demands for competitive flight offers and excellent service, the airline celebrates its 20th anniversary in 2024. It currently operates a fleet of 124 aircraft with 250 routes to more than 100 destinations in 30 countries and is the largest Spanish airline.

Vueling is part of the IAG Group, along with British Airways and Iberia, the national carrier airlines of the United Kingdom and Spain respectively, along with Aer Lingus in Ireland. The low cost long haul airline ‘Level’, also part of IAG group, operates long-haul flights to the Americas out of Barcelona and is fed by Vueling. Vueling has grown rapidly over the past few years and now ranks as one of the ten largest low-cost carriers in Europe.


As a low-cost airline, Vueling is constantly aiming to optimize yield management and increase the percentage of seats sold on its flights, in order to offer a competitive product portfolio with exceptional customer service. Flight offers are sold with and without baggage and travelers can book additional services separately. This flexibility is ideal for price-sensitive travelers and leisure travel packages. Tour operators can benefit significantly from this flexible flight portfolio to build attractive and cost-effective travel packages.

With the growing demand for dynamic tour operations, Vueling was looking to establish direct access to the European tour operator market and position itself as a valued partner to the major tour operators across Europe. Dynamic content, based on low fares, will drive sales opportunities, boost flight capacity and generate a win-win situation for the airline and the tour operators.


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