Peakwork GmbH

2022-05-01
Eurowings boosts tour operator sales across international markets
Distribution diversification with Peakwork technology
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BACKGROUND

Eurowings is the leisure airline of the Lufthansa Group and part of the world’s largest aviation group. It is the market leader at the German airports of Düsseldorf, Hamburg, Stuttgart and Cologne/Bonn and currently operates a fleet of around 100 aircraft. The airline focuses on affordable products and services and offers non-stop flights within Europe. Eurowings currently flies to more than 140 destinations in its flight schedule. With its extensive route network and 11 international bases – including Palma de Mallorca on Europe's number one vacation island – Eurowings is Germany’s largest leisure airline. It currently employs around 3,500 people across Europe.

 

Eurowings has been named triple winner of the German Customer Award 2021/22 by the German Association for Consumer Studies (DtGV). In this Germany-wide consumer ranking, Eurowings took undisputed first place in the discount airline sector in the categories "customer satisfaction", "customer service" and "value for money". The online customer survey included around 335,000 assessments of a total of 2,377 companies from 236 sectors.

CHALLENGE

In the highly competitive airline market, digitalization and the shift from being a flight supplier towards becoming a digital Travel Companion is on the airline’s strategic agenda. With this in mind, Eurowings was looking to extend its distribution channels into international markets with new global operating partners, as well as supplying flights to tour operators for dynamic packaging, including daily updated prices and availability. In terms of selling additional products and services, Eurowings was also seeking a solution that would allow them to sell flights combined with hotels as travel packages.

SOLUTION

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