Peakwork Partner Connect 2018: Major international travel players get connected at leisure travel industry networking event in Dusseldorf
The Peakwork leisure travel network is continuing its double digit growth. This year, more than 300 senior travel industry managers, representing 161 companies from 24 countries (including US, UK, Russia, China, Japan, and Indonesia) met in Düsseldorf to connect in a beach club atmosphere and discuss the latest trends and innovations in the travel industry. Now in its fourth consecutive year, this annual conference welcomed more C-level delegates from tour operators, airlines, bedbanks, OTAs and metasearchers and is now established as a key networking event in the leisure travel business.
Peakwork presented an overview of the global sales opportunies in the leisure travel network based on their dynamic packaging and distribution connectivity technology, as well as an insight into blockchain technology and why blockchain is considered the most disruptive invention since the Internet itself.
Peakwork network partners also discussed current insights: Google presented its latest developments in the fields of assistance and customized content. Expedia Group presented the “Power of Data”, examining how smart insights can influence the way travel brands market the right messages to the right customer. Hotelbeds Group explained what the merger of Hotelbeds and other major hotel providers in Europe means for the industry. Czech Kiwi.com presented how to dramatically extend the inventory of dynamic packages by integrating virtually interlined flights. Lufthansa Group gave an overview of the changes in airline distribution and how NDC supports this. Even Facebook, Tripadvisor, and Trivago informed us about new opportunities to efficiently address potential customers with hotel, flight and package offers in their respective sales channels.
Peakwork also presented awards for outstanding projects based on Peakwork’s Player Hub Technology: German start-up WeekenGO was awarded with the Peakwork Innovation Award for the development of a travel metasearch app exclusively focused on weekend getaways that finds and combines the best flight and hotel offers within the next six months. The app is especially inspiring with its easy-to-use interface. First Mover Awards were presented to three tour operators who have launched their travel websites based on Peakwork technology in new markets: TUI Russia, Inna Tour Russia and Chinese Tour Operator Luckytrip launching in China.
The fourth Peakwork Partner Connect event took place in Düsseldorf, focussed on connecting worldwide travel partners. The Peakwork Leisure Travel Network boosts leisure travel supply and distribution on a global level. Dynamic packaging technology combines local hotel and flight offers for package sales in global markets and sales channels.
Photo (from left to right): Angela Julie Wadenpohl (Moderator of PPC 2018), Alena Borisova (Product and Operations Director at TUI Russia), Tobias Boese (CEO and Founder of weekenGO), Quing Zhang (CEO of Lucky Trip), Inna Beltyukova (Founder and Chairman of the Board of Directors at INNA Tour), Jan Gerlach (CEO at Peakwork)
Peakwork AG, founded in 2009, is the dynamic packaging and distribution connectivity specialist for the travel industry. With its unique Player Hub Technology®, Peakwork has created a marketplace and leisure travel network that brings together global supply and demand of travel products.
Leading international tour operators and service providers rely on Peakwork solutions for dynamic packaging with connectivity to worldwide hotel and flight providers. The flexible and internationally scalable travel distribution solutions are designed to cope with large traffic demands and benefit from the connection to global metasearch partners as well as global distribution networks. Strategic alliances with leading companies like Google and IBM result in pioneering solutions for dynamic travel production, sales and yield management.
Player Hub Technology is successfully used in around 35 markets around the world.